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Example A store that specializes in the sale of exclusive lingerie should be in the TOP10 for key phrases in order to gain a large amount of traffic: • women's underwear - with a potential of 49,500, bras - with a potential of 18,000. However, focusing primarily on phrases with such a great potential, we will have to wait a few to several months for the effects (depending on the current state and the budget for activities). Therefore, it is also worth focusing on long-tail phrases that will bring us the effect faster. , because we will receive users who are actually looking for high-end underwear.
Sample phrases: exclusive underwear – with a potential of 880 exclusive women's underwear – with a potential of 590 • luxurious women's underwear – with a potential of 110 In the case of a large number of products in the store, it is also worth creating dedicated categories for france phone number list long-tail keyword phrases. Thanks to this, we will be able to perfectly match the new subpage to a given key phrase. What does match up mean? Elements such as URL, H1 header, content most important key phrase. For example: • bikini bottom - 320 potential bikini top - 480 potential • strapless bikini - 110 potential Long tail positioning – advantages • More website traffic - the number of users who are actually interested in our products/services will increase.
Low bounce rate - long tails are usually words containing specific features of the product or service, so we increase the chance that the user will find what he wants. • A greater number of transactions, goals on the website - a user who knows exactly what he is looking for is able to make a purchase faster than a person who enters general words and only "researches the market". • Faster SEO effects than for general words - long tail words are a matter of several months, and general words often take several months before traffic from a given word appears.
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