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What works and what doesn’t

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发表于 2024-5-16 11:09:39 | 显示全部楼层 |阅读模式
In this article you will learn more about search engine optimization and get twelve tips on how to be found better.” The title for the keyword “search engine optimization” can then read as follows: “Search engine optimization explained: definition, examples and practical tips.” Good page titles and descriptions should always encourage people to click and arouse curiosity. Never use a meaningless string of keywords ( keyword spam), as such snippets rarely have a good chance of being promoted. Title description Good page titles and descriptions should always encourage people to click Keyword density and WDF*IDF Keyword density, i.e. how often the keyword occurs in the text, is no longer as important as it was a few years ago.


It is much more important to provide all relevant information and to meet the search intent Barbados Email List of the target group. Whether the keyword appears in the text or twice or ten times is no longer important. Be careful with keywords that repeat too often in the body text: If you exaggerate the keyword density, you will also be penalized due to keyword stuffing. Therefore, do not pay attention to any keyword density and write the text for the target group. Also use synonyms to show the search engine and your users that you have properly dealt with the topic. Tools like SEMAGER help to find related terms: semager.de The holy grail of the SEO community used to be WDF*IDF term weighting.



To put it simply, this analysis was used to find out which terms in addition to the keyword the competition was using in the SERPs. Many then blindly incorporated the exact number of suggested terms that the analysis showed them. This is absolutely no longer necessary. It is more important to check whether a topic is completely covered in your text or whether the competition discusses other topics that you may have overlooked -> This is exactly what the WDF*IDF analysis is perfect for. Example: A WDF*IDF analysis for the search term “johann wolfgang von goethe” will show you terms like “Leipzig, Weimar, Frankfurt” - so all cities where Goethe stayed should be mentioned in your text.



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