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The same, in line with the principle that says: “The customer is always right.” Read also about: consumer-directed marketing Why is a customer orientation strategy important? Let us imagine that you have a large segment of customers, but you doubt their loyalty to your brand because they do not have a good relationship with it. This means that you have little opportunity to build a long-term relationship with them, and then your brand may be exposed to any type of marketing risk later. From this point it becomes clear the importance of customer-centric marketing in maintaining customer loyalty, reaching new customers, providing the best customer experience, ensuring their satisfaction and meeting their needs.
It is clear from this that the importance of this marketing approach is: 1- Consumer-directed marketing stimulates customer loyalty and satisfaction If you constantly listen to your customers and understand the nature of their needs, this reveals their impressions Iceland Email List and trends, and you generate new ideas that help you provide the best to gain their loyalty. These ideas can also be used to address any errors in the long term or to avoid any risks that may threaten your brand in the market. 2- Enhancing the customer experience You should ask yourself, what distinguishes you from others? If everyone is offering what you are offering, then how do you convince customers to buy from you? What is required is to outperform others in improving the customer experience. Customers always turn to someone who solves their problems and listens to them.
This marketing approach depends on constant communication with the customer who is suffering in particular, and then attracting him towards your products as a solution to his suffering. This shows him that you are aware. What he is suffering from, and provides him with the solution and alternative as much as possible to enhance his experience. 3- This approach helps build better products and improve existing ones If you do not listen to your customers, and do not take their opinions and take them into consideration, then you will not be able to build a new product that they prefer over others. Customer orientation helps to develop and improve existing products with the ability to create new ideas and visions to build better products. What are the steps in consumer-oriented marketing? There are some basic steps to achieving consumer-directed marketing: Customer Feedback Customer feedback, comments and opinion surveys help in understanding customers' changing needs, requirements and feedback on what is offered to them.
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发表于 2024-2-17 13:17:18