A New Marketing Frontier

Robin8500

People who support you want to buy your book. So asking them to do so is just reasonable, it’s essential. James Patterson making a video to promote a new release James Patterson is a master at the ‘hard sell’, sharing sales focused content Social Selling:  We’ve known for some time that buyers, when given the opportunity, prefer to buy direct from the creator. No matter what the product, brand loyalty only gets stronger the closer we get to the people behind the brand.


Yes, there is some irony in using a huge brand (Facebook) to establish Somalia Email List personal connections. But these are the tools we have available to us; so we’ve got to make use of them. Remember that sales always mean getting your product in front of customers. Social selling has the potential to not only simplify this complex task, but to also allow you to better find more than customer; to build relationships with followers.




Paul H, Content Marketing Manager Paul H Paul is the Senior Content Manager at Lulu. When he’s not entrenched in the publishing and print-on-demand world, he likes to hike the scenic North Carolina landscape, read, sample the fanciest micro-brewed beer, and collect fountain pens. Paul is a dog person but considers himself cat-tolerant.