Rates for article advertisements

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The market price for article advertisements varies widely, from 500,000 yen to 3.5 million yen. In the table below, we will focus on information from major media outlets that publish rates for article advertisements.Type of site/media Price guide Example of publication Nikkei Shimbun electronic version From 500,000 yen Nikkei Shimbun electronic version publication example Reference: Nikkei Shimbun electronic version Yomiuri Shimbun Online        From 1 million yen Yomiuri Shimbun online publication exampleReference: Yomiuri Shimbun OnlineNewspicks        From 1 million yenNewspicks publication exampleReference:.


NewspicksAsahi Shimbun Digital        From 3.5 million yen Asahi phone number list Shimbun digital publication exampleReference: Asahi Shimbun DigitalToyo Keizai Online        From 3 million yenToyo Keizai Online publication exampleReference: Toyo Keizai OnlineThe above is a guideline for advertising costs. There may be additional article production costs, so be sure to check the official website and contract details.Three points to consider when choosing a publication location Three points to consider when choosing a publication locationFrom here, we will introduce three points to keep in mind when choosing the appropriate publication location for your product.Point 1: Is it highly relevant to your company?The first point is to make sure that your company's image and products/services are closely related to the site you are posting on.




Specifically, research your readership's gender, age group, and areas of interest. Some media publish media materials that contain this information.Point 2: Does the publication have a strong ability to attract customers?First of all, it is important to check how much the site you are posting on has the ability to attract customers. You can predict the effect after publication by checking not only the simple number of PVs, but alsospecific results such as the length of time spent on the article, engagement , and how many inflows there have been due to past article advertisements. Past achievements may be confirmed in media materials, similar to point.