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It is worth clarifying that with a low investment, your campaigns should be aimed at awareness, site visits or generation of leads from the top of the funnel. 4. Facebook + Instagram Advertising campaigns for Facebook can also be promoted on Instagram with a single click, which is an advantage considering that IG is one of the most used networks in the world. Like Facebook, Instagram offers a space to reach purchase decision-makers and position yourself as a reference, so in many cases this connection can be valuable.
content is still the best way to attract your potential customers and encourage them to interact with your brand. In this regard, it is key to get to know your buyer personas closely and generate content focused on their jobs-to-be-done and pain points, regardless America Cell Phone Number List of whether you later use ads or limit yourself to the organic reach of your page. Other keys to keep in mind regarding content generation are: Post regularly . Regularity in publications is one of the most important positioning factors within any social network, including Facebook. 2. Quality is better than quantity. Despite what was said in point one, it is always better to prioritize the quality of the publications over their quantity. Bet on the video . It is nothing new that audiovisual content captures users' attention much more than text.
On Facebook, videos also have a greater organic reach, so it is highly recommended to generate content in this format. Include native content . In line with the above, for a few years now native content ⏤those publications that do not have links and, therefore, do not remove you from the platform⏤ have a better organic reach, and give better results. This is why it is very important to combine link posts with images, videos and native texts. Find the best time to post According to a recent HubSpot study , the best days and times to post on Facebook are Mondays, Wednesdays and Fridays, between 10 and 11 in the morning. ts website should be like.
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