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In this era of (over)information, we get lost in a constant bombardment of campaigns and virals that reach us from everywhere. Therefore, today we are going to stop for a moment to focus on several advertisements that were made for the local population and that exude charm and creativity.
Regardless of their size, these companies know how to convey their message so that it reaches those who are interested. They focus on the people around them and understand what excites their populations.
Furkids Animal Rescue and Shelters
This advertisement from a shelter in Atlanta (United States) has conquered us. First of all we have one of the internet's favorites: cats.
But the special touch is given to us by the human factor and familiarity that captures us thanks to its “actor”. His naturalness, his enthusiasm and, especially, his Americanness, draw us in to continue watching the ad.
This case shows that, without needing market studies, in the end the simplest Telegram Number Data ideas with the most heart can have the greatest impact on people. It is one of the reasons why many influencers are successful: they are true to their style and ideals.
TV 2
We leave Atlanta and go to Denmark with their TV 2. It is a television channel that wanted to reflect that, no matter how different we may seem, we actually have a lot in common. Many ads aim to excite people but few succeed like this one.
GoPro
The case of GoPro is very curious, because they feed on content generated by users. What better way to show what your cameras achieve, right?
More than its products, it ends up promoting a lifestyle of GoPro users: dizzying descents by bike, rides among dolphins, parachute jumps...
In this case we traveled to Switzerland to see the original use that these young people have given it. Not having money for a drone, they have opted for another solution. Throw the camera in the air to get spectacular shots.
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发表于 2023-12-10 14:06:00